/by Min-Dong Paul Lee, Hannah J. Stolze and Denise Daniels
Can a for-profit business demonstrate faith? For years, the answer seemed obvious: companies exist to make money, not to practice religion. However, with the rise of business as mission as well as the faith and work movement, more and more Christian entrepreneurs today believe they can integrate faith with their business and work. Then, how does faith manifest in businesses?
At Wheaton College’s Center for Faith and Innovation, we engaged in a multi-year research project to explore this question. With remarkable openness, five Christian entrepreneurs invited us to scrutinize their companies, asking for thorough, unbiased feedback. Our research, encompassing interviews, focus groups, surveys, and site visits, focused on identifying the presence and impact of faith within their organizations. Workplace leaders and employees were asked to describe the ways that they observed or experienced faith expressions in the workplace.
We were initially surprised that workers saw expressions of faith in many different forms. We identified three ways faith comes to life in these workplaces through a systematic qualitative and quantitative analysis. The three dimensions of faith expressions are distinct in terms of how readily observable they are as well as how explicitly they are connected with faith.

1. Embodied Faith
The first dimension required little to no thought for most respondents to identify—this category included such things as the presence of a cross or the practice of corporate prayers. These symbols and practices are easily observable, and their meaning is explicit in that most people would interpret them as faith-based. We call this kind of expression “embodied faith” because it gives tangible and visible form to faith.
For example, one firm displayed a mission statement that included “glorify God” on the wall. Another had a prayer chapel and crosses at headquarters. Embodied faith is also expressed through practice. Prayers, especially, stood out. A sales team member shared, “Whenever we have meetings, sales team or any of the meetings, we start with a prayer.” At another company, spontaneous prayers were routine: “We stop every now and then, get on the floor, and pray with each other. We know each of us has problems at home… We talk about it and pray with one another.”
These symbols and rituals aren’t subtle. They’re what anthropologist Clifford Geertz called concrete embodiments of belief—easily spotted and clearly tied to faith. But employees warned that crosses and prayers alone don’t cut it. As one put it, faith “can’t be hypocritical!” Embodied faith is just the surface; it needs deeper roots.
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